CLIENT | JETTISON CREATIVE

Brand Refresh + Social Media

Jettison Creative is a San Francisco-based, one-of-a-kind production agency built to assist creatives in reaching new audiences by strengthening their multimedia programs and revitalizing their creative identity. They provide a creative service and space for artists to use for events, shoots, and other media projects.

We were hired to revamp their branding, web and social media presence. Drawing inspiration from the studio's existing media, we wanted to create a brand that had a strong but expressive film-oriented identity. We used bold typography paired with a unique serif font to show the contrast of their cutting-edge, but classic dance work. We chose a color palette with subtle backgrounds and bright eye-catching accents. For the compositions, we used film-like crops and storytelling layouts to represent their beautiful media.